Description du poste Roles & Responsibilities:
You will work with a cross functional team of Customer Development, Finance, Supply Chain, R&D, Media amongst others.
- Aligns the strategy across the organization through a pragmatic combination of a clear long-term vision and the achievement of day-to-day goals ;
- Identify consumers' needs and wants for Danone's products, and provide inputs to Research & Development and technical team to design the right package and formula to win with local consumers ;
- Applies creative thinking and generates new ideas to build brands and grow the business :
- Lead the development and execution of the integrated communication and media plans, maximizing Media ROI, working with internal and external media partners ;
- Cooperate with sales planning, customer teams and shopper marketing to ensure growth across channels ;
- Constantly challenges the sales organization to ensure its results and effectiveness ;
- Manage all business financials, including brand P&L budgeting and tracking;
- Deliver Scorecard Business Targets, in line with the goals of the Business Unit ;
- Deliver Category growth, market penetration and gaining of New Users via Products Innovation Design ;
- Successful Design and Deployment of Marketing Toolkits for the Brand.
Qualifications :
- Minimum 6 years experience in Marketing in FMCG.
- Full understanding of key drivers of brand/product P&L and how to action them.
- Solid experience in new product/brand launches or renovations. Experience in working and engaging with cross functional teams: Supply Chain, and Sales department.
- Strong understanding of market research and insight and ability to leverage into brand development and/or activation strategies.
- Strong ability to turn insights into business propositions.
- Demonstrated creativity, curiosity and strategic thinking skills.
- Demonstrated leadership and collaboration skills.
- Strong ability to communicate and team capabilities.
Détails du poste Lieu de travail Casablanca, Maroc Domaine de la société Autres Services de Soutien aux Entreprises Type de société Non spécifié Type demploi Non spécifié Salaire mensuel Non spécifié Nombre de postes à pourvoir Non spécifié